Kids Health Initiatives
![Girl jumping in front of red background Getty_137885806 Girl jumping in front of red background](/-/media/Images/Kids-Hub/Girl_jumping_red_background.jpg?h=352&iar=0&mw=960&w=600&sc_lang=en)
Every stage. Every age. We’re with you.
We are helping create healthier futures for America’s youth by improving nutrition security, increasing engagement in regular physical activity, helping end tobacco use and supporting resiliency.
Early Childhood
![infant and mother closeup infant and mother closeup](/-/media/Images/Kids-Hub/infant_mother_closeup.jpg?h=400&iar=0&mw=600&w=600&sc_lang=en)
Elementary School
![Student smiling at desk Student smiling at desk](/-/media/Images/Kids-Hub/elementary_student_smiling.jpg?h=400&iar=0&mw=600&w=600&sc_lang=en)
Middle & High School
![Teenager in wheelchair playing tennis Teenager in wheelchair playing tennis](/-/media/Images/Kids-Hub/teen_wheelchair_tennis.jpg?h=404&iar=0&mw=600&w=600&sc_lang=en)
![Life's Essential 8 for Kids](/-/media/Healthy-Living-Images/Healthy-Lifestyle/LE8/For-Kids/lifes_essential_8_for_kids_wtbk.png?h=152&w=350&sc_lang=en)
![Mom and sons hugging outdoors GettyImages-1182075825 Mom and sons hugging outdoors GettyImages-1182075825](/-/media/GRFW-Images/Mom-Life/Mom_and_sons_love.jpg?h=533&iar=0&mw=960&w=800&sc_lang=en)
![Mom and sons hugging outdoors GettyImages-1182075825 Mom and sons hugging outdoors GettyImages-1182075825](/-/media/GRFW-Images/Mom-Life/Mom_and_sons_love.jpg?h=533&iar=0&mw=960&w=800&sc_lang=en)
You take care of them. We’ll take care of you.
Get simple, science-based tips and tools made with you and your busy life in mind for moms with kids of all ages.
![Girl holding a vape pen](/-/media/Images/Healthy-Living/Healthy-Lifestyle/Girl-Holding-a-Vape-Pen.jpg?h=483&iar=0&mw=960&w=724&sc_lang=en)
Addicting a New Generation
A scientific statement shows that e-cigarette use among adolescents is a current and future threat to cardiovascular health. It’s time to take action — talk to your kids about the risks of vaping.
![Girl holding a vape pen](/-/media/Images/Healthy-Living/Healthy-Lifestyle/Girl-Holding-a-Vape-Pen.jpg?h=483&iar=0&mw=960&w=724&sc_lang=en)
Join Tobacco Endgame
Did you know that in 2020 during the global pandemic, tobacco companies spent $8.4 billion marketing to teens/young adults? E-cigarettes and tobacco products are dangerous – plain and simple. We have the power to do something about it. Use your voice to help make a difference.
Advocacy
Science & Research
Children's Strategically Focused Research Network (SFRN)
The collective efforts of several universities are focused on understanding, preventing, diagnosing and treating targeted areas of research to advance children’s health.
NFL PLAY 60
The ÃÛÑ¿´«Ã½ and National Football League are working together to get youth physically active.
![NFL Logo](/-/media/Images/Educator/NFL-PLAY-60/NFL_logo.png?h=100&w=78&sc_lang=en)